CV Show 2025

Mercedes-Benz strengthens south west dealer network

Mercedes-Benz strengthens south west dealer network

Daimler Truck UK has announced the acquisition of City West Commercials by Euro Commercials as it looks to strengthen its dealer network in the south west of the UK.

Published 13 Jun 2025By CV Show News

With more than 40 years of experience and state-of-the-art facilities in Cardiff, Newport and Swansea, the new Euro Commercials locations acquired from City West Commercials at Avonmouth, Exeter and Highbridge will be rebranded and continue with the same commitment to excellence that customers expect from Daimler Truck UK.

This strategic expansion represents Euro Commercials’ commitment to Daimler Truck in the UK. The passion, values and commitment to customer excellence of Euro Commercials will now extend further afield as it builds on its historical success and drives forward into a new era.

Operations within this new-look Euro Commercials will remain mostly unchanged, ensuring continuity for customers. However, the former City West Commercials site at Roche in Cornwall closed on 30 May. To ensure this region continues to be represented and covered in regard to customer service and aftersales support, Daimler Truck has entrusted ETS Truck & Van to provide additional workshop support for the Cornwall area.

Access to technical support, warranty services and Mercedes-Benz Genuine Parts and oils, plus 24/7 breakdown coverage will continue in Devon and Cornwall thanks to this extra workshop capacity offered by network partner, ETS Truck & Van in Redruth, Cornwall, plus the introduction of Daimler Truck UK’s Mobile Technician Concept from existing Dealers in both counties.

In addition, the existing Service24h breakdown support covering all of Devon and Cornwall will be provided by the Mercedes-Benz Trucks facility in Exeter.

Jeff Carne, managing director of Euro Commercials, said: “We are proud to have acquired our neighbouring dealer, City West Commercials (CWC), marking an exciting new chapter for our business and the community we will now serve in the south west. We see this strategic acquisition as being a fantastic opportunity for growth of our business, to expand our presence in the market and to strengthen our customer relationships.”

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