CV Show 2024
23 - 25 APRIL 2024 • NEC • BIRMINGHAM • UK
15 March 2024
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Outlook bleak for electric van sales, say dealers

New research shows van dealers skeptical about electric van market growth in 2024, citing range, charging, and cost concerns.


Van dealers are not expecting the electric van market to flourish in the near future, according to new research. Just 7% of dealerships feel that the EV market will fare ‘well’ in 2024, with the majority holding a ‘neutral’ view (56%).

It comes after the Association of Fleet Professionals (AFP) reported that fleets have placed van electrification at the top of their agenda for the year ahead, but face several challenges in deploying the zero-emission vehicles. Issues around payload, range and charging were proving particularly difficult for some businesses to overcome, it said.

The survey, conducted by the National Franchised Dealers Association (NFDA), also found that around a quarter (27%) of dealerships predict that electric vehicle (EV) sales in 2024 would be ‘better’ in comparison to 2023. Just 4% responded ‘much better’.

The top three most important reasons as to why customers are not considering purchasing an EV include range (82%), anxiety around lack of chargers (82%) and cost (80%).

Sue Robinson, chief executive of the NFDA, which represents commercial retailers across the UK, said:

The survey has provided some interesting insights on the challenges that lie ahead in the coming year, as well as providing a snapshot on how dealers fared in 2023. Most dealerships do not appear to hold an overly optimistic view of the overall trading environment for 2024. As such, it is important that the Government listens to the concerns of the industry during what has proven to be a tough period for the auto retail sector as it navigates its way through the cost-of-living crisis.


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