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Haulier chooses Michelin tyres after benchmark tests

Haulier chooses Michelin tyres after benchmark tests

Aberdeen-based Freeland Freight has adopted a Michelin tyre policy after a six-month trial of the manufacturer’s fitments demonstrated significant gains in tyre longevity, damage resistance and improved fuel efficiency.

Published 13 Nov 2025By CV Show News

Freeland conducted a benchmark trial against a premium competitor putting MICHELIN X Multi D 315/70 R22.5 tyres to the test on one of the staples of its hard-working fleet – a DAF XF 530 6x2 tractor unit.

“The results were so positive that we immediately specified MICHELIN X Multi Energy fitments on four more new DAF XGs that entered service last year. Currently, we have eight trucks operating on Michelin rubber – the potential savings in total cost of ownership (TCO) couldn’t be ignored. We are now moving beyond fitment on new vehicles to a fleet-wide replacement policy,” said Philip Sutherland, director at Freeland Freight.

The haulier, which is regularly tasked with moving industrial plant, construction equipment, energy sector components and specialist freight across the UK, calculated that MICHELIN X Multi tyres delivered up to 25% longer tread life compared with the benchmark premium competitor during the trial.

There was also an average 2.5% improvement in MPG, which equates to around £1,200 in fuel savings per truck per year based on long-distance mileage. Damage resistance was also improved, with incidents of sidewall damage reduced by around 30%. This resulted in fewer unplanned tyre changes during the trial period.

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