The Volkswagen Amarok has taken home a prestigious award at Solutrans 2023, the logistics and transport trade show in Lyon, France. Presented every two to three years, the Amarok has now won the ‘International Pick-up Award’ (IPUA) for the third time.
Presented by a jury of transport journalists, the new model – launched at the end of 2022 – impressed the panel of judges during test drives around the Greek mainland in October.
Jarlath Sweeney, President and Chairman of the International Van of the Year and International Pick-up Awards jury, said:
Following the group tests, the new Amarok impressed. Although a collaboration project, the VW design team has managed to maintain the company’s unique styling and driving traits, which customers will testify.
This seventh running of the IPUA sees the new generation Amarok adding to the titles won in 2011 and again in 2017, with the upgraded version’
While at the award ceremony in Lyon, Karl Bernqvist, Member of the Brand Management Borad responsible for Procurement at Volkswagen Commercial Vehicles, said:
The Amarok is a pick-up that delivers reliable performance, both on and off the road. It impressed the jury in both cases. The ‘International Pick-up Award’ for 2024 and 2025 means that Amarok has already achieved the ‘treble’ in just 14 years of production. This demonstration of trust honours the entire team at Volkswagen Commercial Vehicles.